> For clean Markdown of any page, append .md to the page URL.
> For a complete documentation index, see https://docs.conversive.ai/llms.txt.
> For AI client integration (Claude Code, Cursor, etc.), connect to the MCP server at https://docs.conversive.ai/_mcp/server.

# Perquisites for creating RCS channel

## Prerequisites for Brand Creation in RCS

### Requirements for Creation of Bot

| Field                                                                                                                                                                                                                                        | Mandatory or Optional? | Sample Response                                                              |
| -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ---------------------- | ---------------------------------------------------------------------------- |
| **Bot Type**: Domestic / International  > **Note**
>
> The bot will be classified as domestic or international after the bot is submitted for verification.                                                                                  | Mandatory              | Domestic                                                                     |
| **Bot Message Type** (OTP / Transactional / Promotional)                                                                                                                                                                                     | Mandatory              | Promotional / Transactional / OTP                                            |
| **Bot Name** — The chatbot name users will see in the Messages app                                                                                                                                                                           | Mandatory              | Acme Bank OTP  Acme Bank Credit Card  Acme Phone Banking                     |
| **Brand Name** — The brand name associated with the bot                                                                                                                                                                                      | Mandatory              | Acme Bank                                                                    |
| **Bot Logo** — Dimensions: 224px × 224px, Format: JPG, JPEG, or PNG, Max size: 90KB  > **Note**
>
> Logos get cropped to circles by the RCS app, so make sure you have white borders around the logo.                                        | Mandatory              | Please share as an attachment in the onboarding form                         |
| **Banner Image** — Dimensions: 1440px × 448px, Format: JPG, JPEG, or PNG, Max size: 360KB  > **Note**
>
> Your logo will be overlaid on the hero image (bottom centre), so be careful with your design.                                      | Mandatory              | Please share as an attachment in the onboarding form                         |
| **Short Description** (100 characters)                                                                                                                                                                                                       | Mandatory              | Short description of the bot                                                 |
| **Colour** — Enter the colour code used by the RBM Agent  > **Note**
>
> The contrast ratio should not be less than 4.5:1 relative to white.                                                                                                 | Optional               | #D81F26                                                                      |
| **Primary Phone Number** — Enter the mobile or fixed line number visible in the information section of the agent (e.g. +91...). Recommended to be the support number.  > **Note**
>
> A maximum of 3 numbers can be associated with the bot. | Mandatory              | 919876543210                                                                 |
| **Label for Primary Phone Number** — Recommended to be Support Contact Number                                                                                                                                                                | Mandatory              | Support Contact Number                                                       |
| **Primary Email ID** — String, max 128 characters. Recommended to be the support email ID.  > **Note**
>
> A maximum of 3 email addresses can be added.                                                                                      | Optional               | [support@acme.com](mailto:support@acme.com)                                  |
| **Primary Website** — Maximum 256 characters. Up to 3 websites can be added.                                                                                                                                                                 | Mandatory              | [www.acme.com](http://www.acme.com)                                          |
| **Terms & Conditions URL**                                                                                                                                                                                                                   | Mandatory              | [https://www.acme.com/tos](https://www.acme.com/tos)                         |
| **Privacy Policy URL**                                                                                                                                                                                                                       | Mandatory              | [https://www.acme.com/privacy-policy/](https://www.acme.com/privacy-policy/) |

### Contact Person Details

> **Note**
>
> 1. The contact person is required to respond to and verify the verification email.
> 2. Multiple contact person details can be added.

| Field                                                                                                        | Mandatory or Optional? | Sample Response                         |
| ------------------------------------------------------------------------------------------------------------ | ---------------------- | --------------------------------------- |
| **Brand Contact Person First Name**                                                                          | Mandatory              | David                                   |
| **Brand Contact Person Last Name**                                                                           | Mandatory              | Miller                                  |
| **Brand Contact Person Designation**                                                                         | Mandatory              | Product Manager                         |
| **Official Email ID** — Brand domain email is required. Gmail, Yahoo, or Hotmail addresses are not accepted. | Mandatory              | [david@acme.com](mailto:david@acme.com) |
| **Mobile Number**                                                                                            | Mandatory              | +919991321231                           |

### Requirements for Bot & Brand Verification

| Field                                                                                                                                                                                                                                                                                                                                                                                                             | Mandatory or Optional? |
| ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ---------------------- |
| **How do you obtain opt-in to message users with your bot?**  Opt-in is critical for approving the bot launch. Provide details for how opt-in is acquired. If opt-in is through a website or an app, provide links showing the user has the ability to opt-in. If opt-in is by a form that the user submits, submit a copy of the form. SMS opt-in counts — share the process of how the SMS opt-in was obtained. | Mandatory              |
| **What actions trigger messages to users?**  When is the first message sent from the agent to the user? Are messages sent at a consistent date/time, do user actions (such as a purchase) trigger messages, or do external triggers (such as package delivery) trigger messages?                                                                                                                                  | Mandatory              |
| **What message does the bot send when a user opts out?**  When a user sends the word "STOP", your bot must reply confirming that the user is opted out and will not receive more messages unless they opt in again. The bot cannot send the user additional messages after this. Your bot must recognise "STOP" in English and the equivalent translations in other languages the bot supports.                   | Optional               |

> **Note**
>
> Contact us at [care@beconversive.com](mailto:care@beconversive.com) to get an RCS channel with your Conversive account.