> For clean Markdown of any page, append .md to the page URL.
> For a complete documentation index, see https://docs.conversive.ai/llms.txt.
> For AI client integration (Claude Code, Cursor, etc.), connect to the MCP server at https://docs.conversive.ai/_mcp/server.

# Pricing Explained

SMS-Magic offers a range of pricing options tailored to different business needs, with specific plans focusing on various aspects of SMS and multichannel messaging.

## Pricing Plans

1. **SMS Automation**: Designed to engage prospects and customers with an easy-to-use messaging application that integrates with your CRM. Aims to boost response rates and manage responses efficiently.

2. **SMS Conversational Messaging**: Aimed at expanding messaging capabilities to nurture relationships and help build sales pipelines. Includes everything from the SMS Automation plan with additional features to personalize engagement and improve conversion rates.

3. **Multichannel Messaging**: The most comprehensive plan, designed to deepen relationships with customers and prospects by conducting 1-to-1 and group conversations across multiple channels, including SMS, WhatsApp, and Facebook Messenger. Includes all features from the SMS Conversational Messaging and SMS Automation plans.

4. **Custom Plans**: SMS-Magic also offers custom plans to cater to specific business needs, allowing for a more personalized approach to messaging and communication strategies.

## Plan Selection Guide

| Business Description                          | Needs of Business                                         | Recommended Plan |
| --------------------------------------------- | --------------------------------------------------------- | ---------------- |
| Small business with 10–100 employees          | Notify customers, answer FAQs automatically               | Automation       |
| Small business with 10–100 employees          | Sales reps or customer support agents assist customers    | Conversational   |
| Mid-sized company with a large contact centre | Sales reps or customer support agents assist customers    | Multichannel     |
| Big company with a mix of requirements        | Complex org structure, mix of sales, service & operations | Custom Plan      |

SMS-Magic provides detailed pricing for SMS and WhatsApp messaging per country for businesses operating internationally — this allows companies to plan and budget their messaging campaigns according to the specific rates applicable to their target countries.

**[Take SMS-Magic Trial Today](https://app.sms-magic.com/trial)**