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# Audience Manager - Data Types

The Audience Manager provides a diverse set of data types to store and manage audience-related information effectively. These data types allow users to capture different types of inputs for segmentation, targeting, and personalization.

### What data types are available in Audience manager?

1. **String**

   * **Description**: A short text field for storing alphanumeric characters.
   * **Character Limit**: 300
   * **Example**: "John Doe, Marketing Manager"
2. **Text**

   * **Description**: A longer text field for detailed information.
   * **Character Limit**: 2000
   * **Example**: "This audience segment targets users interested in digital marketing and technology. They have shown engagement through multiple channels, including webinars and newsletters."
3. **Boolean**

   * **Description**: A field that holds either true or false values.
   * **Example**: Subscribed to newsletter: true
4. **Date**

   * **Description**: A field for storing date values.
   * **Format**: YYYY-MM-DD
   * **Example**: 2025-02-07
5. **Attachment**

   * **Description**: A file upload field allowing various document formats.
   * **Supported File Types**:

     * .jpg
     * .pdf
     * .mp4
     * .doc
     * .png
   * **Example Usage**: Uploading ID proof, contract agreements, or marketing materials.
6. **Single Select List**

   * **Description**: A dropdown field allowing users to select a single predefined option.
   * **Example Options**:

     * "Marketing"
     * "Sales"
     * "Customer Support"
     * "Technical Support"
   * **Example Usage**: Selecting an audience category or department.
7. **Multi Select List**

   * **Description**: A dropdown field allowing users to select multiple predefined options.
   * **Example Options**:

     * "Email"
     * "SMS"
     * "Push Notifications"
     * "Social Media Ads"
   * **Example Usage**: Selecting multiple communication preferences.
8. **Number**

   * **Description**: A numeric field for storing integer or decimal values.
   * **Example**: 1500 (Customer ID) or 99.99 (Discount Percentage)
9. **Phone Number**

   * **Description**: A field for storing contact numbers.
   * **Format**: E.164 (e.g., +1-555-123-4567)
   * **Example**: +919876543210
10. **Email**

    * **Description**: A field for storing email addresses.
    * **Format**: Standard email format (e.g., [example@domain.com](mailto:example@domain.com))
    * **Example**: [contact@company.com](mailto:contact@company.com)