Example Journeys
These examples show how a journey combines automations, flows, and human escalation to reach an outcome that no single block could achieve alone.
| Industry | Journey | Trigger | Steps | Outcome tracked |
|---|---|---|---|---|
| Healthcare | Patient onboarding | Patient inquiry | Inquiry acknowledgement, registration flow, registration nurture if incomplete, appointment booking flow, appointment reminder | Inquiry converted to a registered patient with a confirmed appointment |
| Healthcare | No-show reduction | Appointment booked in CRM or EMR | Appointment reminder, reschedule flow if the patient can’t attend, escalation to an agent if no response, optional post-visit feedback | Whether the patient attended |
| Healthcare | Post-care engagement | Appointment marked Completed | Feedback request, feedback flow, follow-up reminder if a return visit is advised, booking flow for the follow-up | Patient retention and continuity of care |
| Higher education | Prospect to applicant | Student inquiry | Inquiry acknowledgement, application submission flow, application nurture if incomplete, deadline reminder | Completed application |
| Higher education | Application to enrollment | Application approved in CRM or admissions system | Enrollment reminder, advisor booking flow if the student hesitates, enrollment confirmation flow, escalation to an admissions officer if no action | Confirmed enrollment |
| Higher education | Post-orientation retention | Orientation marked complete | Engagement drip, feedback flow, advisor booking if feedback is negative, event and deadline reminders | First-year retention |