Broadcast Campaigns

How Does a Broadcast Campaign work?

The conversive campaign feature allows marketers to send bulk marketing messages to leads, contacts, and customers. It enables personalized, large-scale outreach, segmented targeting, and automated scheduling. Marketers can create multi-step campaigns and track real-time performance analytics. The feature also ensures compliance with opt-out regulations, making managing preferences and customer consent easy.

This feature is available for users who are in marketer plans and professional Plans

Steps:

Step 1: Navigate to the Campaigns

Step 2: Click on Create New Campaign

  • Provide a name for your campaign.
  • provide description(Optional)
  • Select the channel
  • Select the Sender ID
  • Select the Broadcast as the campaign type.

Step 3: Select the Recipients

You can select the recipient from different sources, upload a CSV, and run your campaigns.

Here are the reference documents for using different sources to send a campaign.

Step 4: Select the template

You can see the message preview here in the message text box.

Step 5: Test your messages before sending out the campaign

Step 6: Send you the campaign with the required configurations

Select the compliance setting to send to all or opt-in users only.

we have two types of options in the broadcast

  1. Send Now -> The campaign will shoot the selected recipients immediately.
  2. Schedule for feature -> You can schedule it for a particular date and time in the future.

You can send out the campaign.

Campaign details

The campaign details offer a comprehensive overview of your campaign, allowing you to access all relevant information about it.

Best Practices:

  • Test out your message template text before sending it to the user.
  • Try to send out campaigns to opted-in users for a high delivery success rate.