All About MessagingCountry Specific Messaging Guidelines

India (IN)

What are the messaging guidelines for India?

Country Summary

Country NameIndia
ISOIN
Country Code+91
RegionAsia

Major Operators

  • Reliance JIO India
  • Airtel India
  • Vodafone Idea India
  • BSNL

SenderID Guidelines

There are two types of A2P traffic in this market:

  1. International - Requires no registrations, all messages deliver via short code.
  2. Domestic - This requires registrations called as “DLT”. Registrations should undertaken by the companies themself.
Alphanumeric SenderIDSupported for Domestic entity registered in DLT
Numeric SenderIDSupported only for Short Codes.

The domestic A2P regulations are under DLT. Read more about DLT here.